Page 1 Franchise Agreement Between: Franchise Li...

: A brief mention of the geographic area where the franchisee is allowed to operate. The "Franchise Story"

While every agreement differs, the first page typically functions as an introduction that "sets the stage" for the business relationship. It usually includes: Page 1 FRANCHISE AGREEMENT BETWEEN FRANCHISE LI...

: A statement where the franchisor officially grants the franchisee the right to operate the business using their trademarks and systems. : A brief mention of the geographic area

The "helpful story" often referred to in franchising isn't usually in the legal agreement itself, but in the Franchise Brand Story . This is a marketing tool used to: Drafting Franchise Agreements After Patterson v. Domino's Page 1 FRANCHISE AGREEMENT BETWEEN FRANCHISE LI...