The lyric video for "Say My Name" by David Guetta, Bebe Rexha, and J Balvin acts as a vibrant visual accompaniment, utilizing neon-tropical aesthetics and dynamic, synchronized text to enhance the song's Latin-pop, dance-influenced sound. It functions as a key promotional tool, bridging the audio and official music video by engaging viewers with clear, color-coded lyrics in both English and Spanish to maximize global appeal and, together with the song's cross-genre collaboration, drives significant viewership and commercial success.