Who Buys Used Baby Stuff Access

Rising costs—including a projected 20% increase in new baby gear prices due to tariffs—have made resale a necessity for many, with 67% of parents buying used specifically because of rising prices. Key Drivers for Buyers

A significant 68% of parents plan to purchase baby gear secondhand before their child even arrives, moving away from the tradition of buying everything brand new for the first baby. who buys used baby stuff

These generations now make up the majority of parents with young children. About 55% of Gen Z and Millennial consumers prefer secondhand over new if they can find the item. Rising costs—including a projected 20% increase in new

Secondhand markets allow parents to afford high-end or designer brands that would otherwise be outside their budget. What They Buy (and Avoid) 2025 GoodBuy Gear Baby & Kid Resale Report About 55% of Gen Z and Millennial consumers

Babies outgrow clothing and gear so quickly (often in 1–3 months) that items are frequently in like-new condition when they hit the resale market.

Buyers can save an average of 55% to 75% off retail prices, especially on premium brands like strollers or high chairs that normally cost hundreds or even thousands of dollars.