: Buyers who want the latest tech but refuse to pay full retail prices. They often leverage trade-in programs managed by Asurion to lower the cost of an upgrade. "Bring Your Own" (BYOD) Customers
A significant segment of Cricket's audience doesn't actually buy a "Cricket-branded" phone but buys a Cricket SIM kit to use with their own unlocked devices. who buys cricket phones
: Since Cricket uses AT&T's 5G network , it attracts suburban and rural buyers who need the reliability of a major carrier at a lower price point. Budget-Driven Individual Buyers who buys cricket phones
