Annuities are often misunderstood as products only for the wealthy, but data shows they are primarily a tool for seeking financial security. Who Currently Buys Annuities?
Approximately 70% to 80% of individual annuity owners have annual household incomes under $100,000 . The median annual household income for owners is roughly $79,000 . who buys annuities and who is likely to buy them
The typical profile for a likely buyer includes individuals who: Annuities are often misunderstood as products only for
Women are slightly more likely to own annuities (51%) than men and often show more interest in them due to longer life expectancies and the need for reliable lifetime income. The median annual household income for owners is
Nearly 90% of buyers rank "safety" as the most important reason for their purchase, with 88% buying for "peace of mind". Who is Likely to Buy an Annuity?
While the average age at first purchase is 51 , the median current age of owners is 75 . Most (78%) are already retired.