: Select a focused segment to target initial marketing.

Most fashion marketplaces use a , where the platform takes a percentage of each sale, aligning the business's success with the sellers'.

: Focus inventory on branded casuals, streetwear (Nike, Adidas, Levi's), and outerwear , which hold the highest resale value per unit.

: Gen Z and Millennials currently lead the market, representing 80% of active recommerce participants .

: Use flexible e-commerce builders like Shopify or Magento for a professional look without custom-coding from scratch.

: Use high-quality photography and "lifestyle" shots to make used items feel premium. Online Luxury Resale Platforms and Customer Experiences