"We Rollin" is the 2021 breakout single by Punjabi-Canadian artist , which catapulted him to global fame within the Punjabi hip-hop and trap scene. Directed by Rubbal GTR , the official music video features a distinct minimalist, high-gloss aesthetic that has since become a hallmark of Shubh's visual brand. Song Overview Artist: Shubh (Singer, Lyricist, and Composer).
The content of "We Rollin" revolves around themes of confidence, lifestyle, and loyalty: We Rollin (Official Video) - Shubh | Rubbal GTR
Much of Shubh's appeal lies in the "vibe"—even for non-Punjabi speakers, the melodic rap flow and high-tempo production are designed for replayability and viral social media edits. "We Rollin" is the 2021 breakout single by
The lyrics famously mention a "32 bore" pistol and a "kaali car" (black car), establishing a gritty, street-style persona. The content of "We Rollin" revolves around themes
The track has amassed over 264 million views on YouTube as of early 2025 and reached charts in the UK and India. Visual & Lyrical Themes
Rubbal GTR is known for bringing a "California vibe" to Punjabi music videos, often featuring luxury vehicles (like the GTR in his name) and sleek cinematography by DOP Cole Spritz.
Produced by Anabolic Beatz , featuring a bass-heavy, stripped-back trap beat. Release Date: September 17, 2021.