The Smashing Pumpkins - Ava Adore (official Music Video) «Certified»

Often cited by fans as one of the greatest music videos of all time , "Ava Adore" perfectly captured the band's transition from the grunge-heavy Mellon Collie era to the electronic, somber experimentation of Adore . Its influence can still be seen in modern music videos that play with frame rates and long-take choreography.

Smashing Pumpkins' Billy Corgan: Iconic Music Video Was an 'Accident' The Smashing Pumpkins - Ava Adore (Official Music Video)

: Moving away from the Victorian whimsy of "Tonight, Tonight," this video embraced a dark, gothic-industrial look. Billy Corgan’s tall, pale, and caped appearance became one of his most iconic visual eras. Often cited by fans as one of the