What follows is a cutthroat game of betrayal, identity theft, and corporate espionage. Scat quickly learns that in a world where "cool" is a currency, your best friend can be your biggest competitor, and the product itself is almost secondary to the story you tell about it. Why It’s Worth the Watch
The story follows Scat (played by Shiloh Fernandez), a hungry marketing graduate who comes up with a billion-dollar idea for a new energy drink called "Frak." To get it off the ground, he teams up with 6 (Amber Heard), a ruthless, enigmatic marketing executive who lives and breathes brand identity.
In the high-stakes world of corporate marketing, image isn't just everything—it’s the only thing. Based on Max Barry’s cult-favorite novel, the 2013 film takes a razor-sharp, satirical look at the industry that sells us our dreams one soda can at a time . Now available in high-definition 720p BluRay , it’s the perfect time to revisit this visually slick dive into the shallow end of the pool. The Plot: Selling "Frak"