(1999) is a dark indie comedy that dives into the high-pressure, often predatory world of car dealerships. Directed by Roger Nygard—himself a former car salesman—the film has earned a cult following for its cynical, "macho punch" realism. Plot Overview
The film is famous for detailing "Reggie's Lessons," which many real-world buyers use as a cautionary guide:
Moving customers into a private office to gain environmental control over the negotiation. subtitle Suckers.1999.1080p.WEBRip.x264.AAC5.1-...
Bobby’s wife, who works in the dealership office and pushes him to excel.
Restored editions are available on DVD and Blu-ray through Amazon . Rental: Digital versions can be found on Vimeo On Demand . (1999) is a dark indie comedy that dives
Starting at the highest possible retail price to make any subsequent discount seem like a victory for the buyer. Where to Watch You can find Suckers through various platforms: Streaming: Available on Prime Video .
A veteran "closer" who helps Bobby navigate the shady sales floor. Notable Sales Tactics Depicted Bobby’s wife, who works in the dealership office
The story follows Bobby DeLuca (Louis Mandylor), a "nice guy" who is desperate for money to pay off aggressive loan sharks. On the advice of his wife, Donna (Lori Loughlin), he takes a job at Southside Motors, a dealership run by the bullish and unscrupulous Reggie (Daniel Benzali).