Stratг©giгўk 〈Safe | SECRETS〉

GDP growth is forecast to pick up to 2.3% in 2026, supported by fiscal stimulus, and then to ease to 2.1% in 2027. economy-finance.ec.europa.eu

Whether you are a startup founder in Budapest or a local SME owner, here is a look into the "stratégiák" that are defining the current year. 1. The "Pragmatic AI" Strategy

Successful businesses are adopting cautious growth plans . Instead of aggressive expansion, they are prioritizing financial discipline to ensure they have the organizational capacity to weather macroeconomic volatility. The Goal: Stability over raw speed. 3. The "Human-Centric" Workforce Strategy StratГ©giГЎk

It builds a "Strategic State" within the company, emphasizing efficiency over hype. 2. Resilience and "Extra-Profit" Navigating

With the rise of the sector in Hungary, the strategy for talent has moved from "labor arbitrage" to "knowledge ecosystems". Economic forecast for Hungary - Economy and Finance GDP growth is forecast to pick up to 2

The economic landscape in Hungary remains unique, with specific regulatory challenges and "extra-profit" taxes on financial institutions.

Using AI for early threat detection, supply chain security, and automation rather than just flashy chatbots. measurable business value.

Gone are the days of "AI for the sake of AI." In 2026, Hungarian CEOs have shifted toward . The strategy now is to find concrete, measurable business value.