Storytelling With Data: A Data Visualization Gu... Apr 2026

: Use preattentive attributes like color, size, and position to direct the viewer's eye to the most important parts of the data first.

: Use titles that state the key takeaway (e.g., "Revenue increased 20% in Q3") rather than just describing the content (e.g., "Quarterly Revenue"). Storytelling with Data: A Data Visualization Gu...

The book outlines six key steps to transform raw data into a compelling narrative: : Use preattentive attributes like color, size, and

: Every element on a page adds cognitive load for the audience. Use Gestalt Principles of Visual Perception —such as proximity, similarity, and enclosure—to identify and remove "noise" that doesn't add value. : Use preattentive attributes like color