Diplo revealed that Major Lazer had been trying to work with the "untouchable" Nicki Minaj for years before this collaboration finally came together. Music Video Concept
The official music video, directed by the collective , debuted on April 12, 2017. It features a house party where every attendee is glued to their smartphone , even while performing choreographed dances. The directors intended the absurdist video to be a humorous reflection on society's "unconditional love" for mobile devices. Nicki Minaj appears in the video via a FaceTime call to deliver her verse. Run Up Nicki Minaj MP3 Download
Produced by Major Lazer, Stargate , and Jr. Blender . Diplo revealed that Major Lazer had been trying
A suave blend of dancehall and tropical pop, featuring high-pitched vocal samples and a Caribbean groove. directed by the collective