: At its core, the story is about identity and the idea that happiness isn't necessarily something you can buy on HBO Max . Where to Watch
: Beyond the laughs, the movie pokes fun at the superficiality of the "new rich" and the obsession with status in contemporary Italian society.
Poveri ma ricchi (2016) is a high-energy Italian comedy directed by Fausto Brizzi that explores the "rags-to-riches" trope with a sharp, satirical edge. A remake of the French hit Les Tuche , the film follows the Tucci family, a humble group from a small village in Lazio, who suddenly strike it rich by winning a 100-million-euro lottery. Plot Overview
The Tuccis are a tight-knit, somewhat eccentric family who value their simple life until they become overnight multimillionaires. To avoid the prying eyes of their neighbors and the endless requests for loans, they decide to move to Milan. However, they soon realize that being "rich" in the modern world involves more than just having money—it requires a certain lifestyle and etiquette that they find increasingly absurd. The family struggles to fit into the high-society mold, leading to a series of comedic cultural clashes and the eventual realization that their newfound wealth might be more of a burden than a blessing. Key Highlights