The Pinterest "Buy it" button (often referred to as or Shop Product Pins ) allows users to purchase products directly from a Pin without leaving the Pinterest app or website. It is a powerful, high-intent shopping feature designed to turn inspiration into impulse purchases. Key Features of Pinterest Shopping
To add a "Buy it" button to your Pins, you must have a and adhere to their commerce guidelines. pinterest buy it button
The easiest method is to use a partner platform like Shopify, which allows you to integrate your catalog and enable the Pinterest sales channel. The Pinterest "Buy it" button (often referred to
Set up Rich Pins to ensure product details (price, availability) are updated automatically from your website. The Difference: "Save" vs. "Buy" Recapturing the Joy of Shopping with Pinterest The easiest method is to use a partner
Studies show 90% of purchases from these pins often come from new customers, making it an excellent tool for brand discovery. How to Get Started (For Merchants)
