The Menu — Off

If you are writing for a restaurant, use sensory language to make these "secret" dishes feel like an exclusive privilege for loyal customers.

: "Not everyone knows about our Truffle Mac & Cheese, but for those in the loop, it’s the ultimate comfort food upgrade. Just ask your server." Off the Menu

: Describe why these items aren't on the regular menu. Are they seasonal? Experimental? Too labor-intensive for a rush?. If you are writing for a restaurant, use

: Share how you found out about the item. Did a regular tip you off, or did the chef make it special for you?. Are they seasonal

If you are writing a review or a blog post (like the "Off the Menu" selections often seen on YouTube or Instagram ), focus on the "insider" experience:

Depending on your specific needs, here are three ways to "write up" this concept: 1. Marketing Secret Menu Items

: "Sometimes our best creations don’t make the printed page. Ask what the kitchen is 'freestyling' today for a truly one-of-a-kind meal". 2. Crafting a Narrative Review