: The existence of Mrs. ZIP was only confirmed in 2008 when curators at the National Postal Museum discovered a stand-up placard of the character.
ZIP placard or more details on the ? Mrs. ZIP placard | National Postal Museum MRS zip
: There is no official postal documentation regarding her creation or official rollout. Experts believe she may have been used exclusively for local events, such as parades or in-lobby promotions at New York City’s old main post office. Visual Identity : The existence of Mrs
is a rare and historically significant promotional figure used by the United States Postal Service to encourage the adoption of ZIP codes. Historical Significance & Discovery Visual Identity is a rare and historically significant
The "ZIP" characters were part of a massive public relations campaign to change American mailing habits.