: Discusses how to stay ahead by analyzing new developments in BI tools. Office 365 For Dummies 2e - Amazon.com
: It provides a step-by-step roadmap for designing, developing, and deploying a BI plan, relating it to other critical business systems like ERP , CRM , and e-commerce . Key Takeaways for Readers
: The guide explains how to build a solid BI architecture using tools like SQL Server Analysis Services (SSAS) , Integration Services (SSIS), and Reporting Services (SSRS).
: It walks readers through creating an effective business strategy by understanding their specific needs and comparing different BI approaches.
: Shows how various Microsoft applications work together to access and present data.
The book , written by Ken Withee and published in 2010, serves as a practical guide for professionals looking to navigate Microsoft's BI stack. It simplifies complex concepts like OLAP cubes and data marts , moving beyond industry jargon to focus on real-world business problems. Core Story & Purpose
The central narrative of the book is about transforming raw data into actionable insights to improve decision-making. It details how data acts as the "lifeblood" of an organization and how Microsoft's specific tools can be used to collect, sort, and analyze it.
: Focuses on realistic expectations for what BI can achieve rather than just the "buzzwords".