At the time of its release, the song solidified Sonza’s position as a leading figure in the "New Pop" movement in Brazil. It showcased her ability to blend high-budget visual storytelling with radio-friendly collaborations, a hallmark of her career during the Pandora era. Luísa Sonza, Gaab: Fazendo Assim (Music Video 2019) - IMDb
Focuses on hypnosis and "playing dirty" to provoke a partner. LuГsa Sonza, Gaab - Fazendo Assim
The lyrics explore themes of seduction, physical chemistry, and control, using provocative language to describe a magnetic attraction between two people. Visual Concept and Music Video At the time of its release, the song
The song features a back-and-forth between the two artists, emphasizing a mutual, irresistible pull: The lyrics explore themes of seduction, physical chemistry,
The track serves as the third single from Luísa Sonza's Spotify discography , marking a significant moment in her transition toward a more mature, visual-heavy pop aesthetic. August 22, 2019. Genre: Pop, R&B, and Brazilian urban music.
The video serves as a metaphor for female empowerment and agency; Gaab’s character is an explorer seeking a treasure, only to realize that Sonza herself is the "ultimate reward" and the one in charge of the game.
The repetitive "Fazendo assim..." (Doing it like this...) anchors the song's rhythmic and seductive pace. Cultural Impact