By sharing her process and the stories behind her pieces, Lade has built a community of enthusiasts rather than just a list of buyers. What’s Next for Lade?
Are you a fan of the handmade movement? Check out the latest designs and behind-the-scenes content at and get inspired to start your own creative journey. kolade_lade
For any creative looking to turn their craft into a company, Lade’s trajectory offers three vital takeaways: By sharing her process and the stories behind
Moving from a "one-person shop" to a scalable business requires turning skills into structured processes. Check out the latest designs and behind-the-scenes content
"Your output 10 years ago shouldn't look like your output today. As you evolve, your work should reflect it." — Kolade Mayowa Key Lessons from the "Hooked" Journey
In the world of fast fashion, it’s rare to find a brand that stops you in your tracks with its craftsmanship. Yet, that is exactly what (affectionately known as "Lade") has done with Hooked by Lade . What began as a personal passion for knitting and crocheting has transformed into a global movement, recently featured on the BBC News Focus on Africa. From Passion Project to Powerhouse