The track's artists, particularly Karol G and J Balvin , dominated award nominations following its release, including multiple nods at the 2022 Premios Juventud for categories like "Catchiest Song" and "Viral Track of the Year".
Produced by Fénix The Producer and Alex The Big Pieces , the remix tripled the original song's length to over six minutes, allowing each artist a dedicated verse to showcase their unique style. Cultural Impact and Success The track's artists, particularly Karol G and J
The song is named after El Poblado , an upscale metropolitan area in Medellín known for its vibrant nightlife, high-end restaurants, and luxury boutiques. The collaborative remix of stands as one of
The collaborative remix of stands as one of the most significant reggaeton moments of 2021, bringing together a "supergroup" of Colombian icons and rising stars. Evolution from Local Hit to Global Anthem After it gained massive traction in Medellín, reggaeton
The remix was credited with taking the local hit global, often referred to as "Medellín's national anthem" during its peak.
Check out the high-energy music video featuring the full lineup as they celebrate in Medellín:
The track originally dropped in late 2020 as a breakout single for newcomers , Totoy El Frio , and the duo Natan & Shander . After it gained massive traction in Medellín, reggaeton heavyweights J Balvin , Karol G , and Nicky Jam (an honorary "Paisa-riqueño") joined for a star-studded remix released on June 18, 2021 . Song Meaning & Themes