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: Various posters for the film emphasize the "Evil is Trending" tagline, often featuring the protagonist Laura (Alycia Debnam-Carey) in a state of distress or being watched through a screen.
: The film portrays the profile photo as the central identifier in social networks, which Marina uses to manipulate and haunt the protagonist. Friend Request image
: The surreal drawings and animations found on the antagonist Marina's Facebook feed are highlighted as a standout visual element. These animations tell her dark backstory without relying on traditional dialogue, adding a layer of "Tim Burton-esque" imagination to the horror. : Various posters for the film emphasize the
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