Released on November 23, 2011, the by French Montana featuring Diddy, Rick Ross, and Charlie Rock served as a major turning point for East Coast hip-hop. Produced by Harry Fraud , the track transformed from a local mixtape hit into a national anthem that sparked a massive label bidding war for Montana. Key Facts & Production
Harry Fraud , known for his "Surf School" sound, crafted the beat using a distinctive smoky trumpet loop. Released on November 23, 2011, the by French
The track is celebrated for its deep roots in hip-hop history, sampling and interpolating several classic records: Released on November 23