Crisi Review

The moment the incident occurs, requiring immediate composure and calculated risk-taking .

Most crises follow a predictable path, allowing leaders to apply specific strategies at each stage: The moment the incident occurs

A "crisis" is a high-stakes turning point characterized by a significant threat, an element of surprise, and a narrow window for decision-making. Effective crisis management is not just about reacting to a disaster; it is a structured discipline of identifying, assessing, and navigating serious situations from onset through recovery. an element of surprise