The video aligns with the song's moody, introspective tone, often featuring Pierce in surreal or visually striking settings that reflect the internal "digging" described in the lyrics. Production Credits Songwriter: Catherine Pierce.
It touches on escaping mental prisons—"Prisoner in your head bought and sold / Tunnel your way out and look for the gold". Official Music Video Cat Pierce "The Gold Is In The Dark" Official
The core refrain, "The gold is in the dark," suggests that true wisdom or "treasure" is often found during life's most challenging or lowest moments. The video aligns with the song's moody, introspective
The official music video was released on June 14, 2019 , and was both directed and edited by Cat Pierce herself. "The gold is in the dark