Buying stocks online without a traditional human broker is not only possible but increasingly common. While you can use to manage your own trades, you can also bypass brokerages entirely through Direct Stock Purchase Plans (DSPPs) and Dividend Reinvestment Plans (DRIPs) . The Evolution of the "Brokerless" Trade
: You use an online platform (which is technically a "brokerage") to execute your own trades without paying a human advisor.
A allows you to buy shares directly from a corporation, such as Walmart or Coca-Cola , bypassing the stock exchange and brokerages. How To Buy Stocks Without A Broker - MoneyLion