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Nvidia is reportedly reducing consumer GPU production by up to 40% in early 2026 to prioritize higher-margin AI and data center products.
Analysts predict effective market prices could continue to climb through mid-2026, with no relief expected until at least 2028. Strategic Buying Times best time to buy graphics card
Unlike previous years where waiting for holiday sales was a safe bet, 2026 is facing a "RAM-pocalypse". Shortages in GDDR and DRAM are significantly increasing manufacturing costs, which brands like and MSI have already begun passing on to consumers. Mid-to-High End Scarcity: Flagship cards like the GeForce RTX 5090 Go to product viewer dialog for this item. are selling well above MSRP. Nvidia is reportedly reducing consumer GPU production by