This innovative product allowed users to apply texture in the shower and air-dry for soft, beachy waves. Top Makeup Picks
: This K-beauty inspired mask was so popular it consistently sold out, at one point boasting a 5,000-person waiting list. Best-Selling Skincare & Haircare
The biggest story of the year was undoubtedly the launch of , which set a new industry standard for inclusivity. Other "cult" status items were defined by their viral popularity on social media. Fenty Beauty Pro Filt’r Soft Matte Longwear Foundation Go to product viewer dialog for this item.
: This potent at-home chemical peel won an Allure Best of Beauty Award
Best Sephora Buys 2017 Apr 2026
This innovative product allowed users to apply texture in the shower and air-dry for soft, beachy waves. Top Makeup Picks
: This K-beauty inspired mask was so popular it consistently sold out, at one point boasting a 5,000-person waiting list. Best-Selling Skincare & Haircare best sephora buys 2017
The biggest story of the year was undoubtedly the launch of , which set a new industry standard for inclusivity. Other "cult" status items were defined by their viral popularity on social media. Fenty Beauty Pro Filt’r Soft Matte Longwear Foundation Go to product viewer dialog for this item. This innovative product allowed users to apply texture
: This potent at-home chemical peel won an Allure Best of Beauty Award at one point boasting a 5
